cold email automation for b2b teams in india
We find out which companies have a dated reason to hear from you, write the sequence from that research, and send it from inboxes we maintain on your domain. We look after the deliverability, you approve what goes out, and replies come to your team.
book a 15 minute calla sequence from one signal
- day 1: the opener
- Saw you joined Sample Bank as CIO in October.
- day 3
- A short follow-up.
- day 7
- Last note.
how it works for email
agree the target
You tell us your ICP, one segment to start with, and who to leave out. Customers and open deals go on an exclusion list before any research starts.
research the accounts
We look for dated signals in public company and professional sources: a new leader, a job post, a press release. Each one comes with a source link.
write the sequence
The opener says what we found and why it matters to that person. The follow-ups stay short. A person on our team reads every opener before it reaches you.
send it and tune it
We send from inboxes on your domain and look after the deliverability. Every week we look at what's working and change the targeting and the messages.
why we start with the research
Most cold email reads as if it could have gone to anyone, because it could have. A merge field with the company name doesn't change that. The reader can tell in one line whether you know something about them or just have their address.
So we write nothing until we have a reason. If a bank has just appointed a CIO and is hiring a head of loan operations, those two facts are the email. If we can't find a reason to write to an account right now, it doesn't go in the batch.
who sends it, and from where
We do, from inboxes we maintain, and only ever on your domain. We look after the deliverability and do the sending, so your team has no inboxes to maintain and no sending to manage.
Replies come to your team, because a reply should reach someone who can answer it and knows the account. You can approve the emails before they go out, and you decide who we write to through your ICP and exclusion list.
what we check before you see it
A person on our team goes through every opener. There are no invented numbers, no placeholders left in, and no hype words. We don't make claims about customers, we check each date against where it came from, and every trigger has a real source link your team can click.
If an opener is wrong, it doesn't go. We would rather send you a shorter batch than one you have to rewrite.
what you end up with
For every account you get the reason to reach out now, the right people, and the messages. After the pilot we compare the results with your current approach together. If it works, we keep running it monthly or hand it over with docs. If it doesn't, there's nothing to pay.